The Loft1’s new collection, spring-summer 2022, is Jungle’s Rules. It tells about a man with a wild identity given by his wild nature. The Loft1 man, through a deep contact with nature and his land, is ready to look for his true identity.
The fact that there will be 3 different sub-collections to satisfy even the most demanding tastes, characterizes and makes this collection unique:
Daily Icons shows a Loft1 man during his day.
Release the Wild in You is the Foundamental category of the SS22 collection. It is designed for a man who wants to look cool and never dull on every occasion.
You’re the One is certainly the most eccentric category characterized by an explosion of grill and colors.
The Jungle’s Rules ss22 collection mainly focuses on the stimuli that uncontaminated nature can give him. Where the “Rules of the Jungle” and therefore instincts, command. The range of colors that this collection boasts the most are the shades that nature offers, considering an explosion of colors that gives a touch of explosive vitality to the Jungle’s Rules collection.